Jean-François Lange

The South Shore, naturally!

This is a first collaboration between businessman Jean-François Lange and e-closion. In order to position Jean-François in the real estate market, our team proceeded with a digital strategy including an audit of the competition in the desired sectors. Our creatives concocted an inspired brand image, including a new logo, the slogan “The South Shore, naturally!”, a business card and a promotional leaflet. A website was then created in the colors of the new visual identity and highlights the areas of the South Shore where Jean-François wants to perform, offers a section on real estate projects and finally a special section for land for sale. The new Prestige website also offers all the other functionalities that allow real estate brokers to perform well and for which the e-closion Solution is renowned. 

Jean-François is a businessman with a keen interest in real estate. With his background as an investor, Jean-Francois has developed an expertise in the purchase, sale and rental of real estate since 2007. New activities are now added to his personal and professional experience, namely investment and management in cottage rentals, as well as the realization of acquisition, development and profitability projects for various types of properties. Recognized for his integrity and thoroughness, he is also a very skilled negotiator for the benefit of his clients. Jean-François offers his services under the banner of the GROUPE MACKAY real estate agency, which is recognized as a leader in the real estate field by offering impeccable and highly professional services. GROUPE MACKAY has already completed 8000 real estate transactions. With more than 60 brokers at your service, the agency is definitely a major asset in the success of your real estate research and transactions.

Our work for Jean-François Lange

Digital Strategy

Digital strategy including a competition audit to position the real estate broker on the market.


Creation of a personalized visual identity to promote the brand.

Prestige Website

Creation of a Prestige website including the development of sectors, real estate projects and land for sale.

Copywriting and Translation

A new slogan “The South Shore, naturally!” and bold writing that captivates your audience.